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Food: Feel-good shopping experience? You need to get Unwrapped...




If you doubt grocery shopping can be a genuinely feel-good experience, you need to visit Unwrapped.

New to Ely - it opened in September - the Lynn Road greengrocery, refill larder and farm servery is run by The Prospects Trust, a socially inspiring enterprise which sees more than 65 people with disabilities supported to work both on the Trust’s 18-acre organic farm near Reach, Snakehall, and offsite with the Gardens & Projects team.

As well as giving the people of Ely the chance to buy fresh Snakehall produce, such as fruit, veg and preserves, Unwrapped stocks other local, seasonal and eco products, with refill walls of pantry and household staples allowing shoppers to buy single-use-plastic-free. Like the farm, it also offers real-world workplace experience to people with additional needs, with training programmes in food hygiene, retail and customer service all available.

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The warmth of Ely’s welcome has, says manager Tom Cockerton, been incredible. “It’s been a true labour of love to create a brand new shop from donated items and the basic start up grants,” he says. “I worked all summer to make this a welcoming and new way to shop and I’ve been bolstered by the overwhelming local support, from both donors and volunteers.”

“We have been running a social enterprise care farm for 30 years, supporting people with additional needs to grow organic produce and create local seasonal sustainable products,” adds Margaret Kerry, chair of The Prospects Trust.

“We are proud that no Snakehall Farm grown cucumber has ever been plastic shrink wrapped! But in our 30th anniversary year we were hungry to try something new and to expand our charitable enterprise into a local community.”

* Prospects Trust: Unwrapped is at 13 Lynn Road, Ely. See Facebook: @ProspectsTrustUnwrapped, Instagram: @prospects_unwrapped and Twitter: @tillytractor for more.



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