Fashion: Four indie brands to invest in

What's new for Cambridge and Bury's indies?

New Moves

Our patch is blessed with many fabulous independent boutiques and it's a joy to see their doors reopening. One of our favourites is Cuckoo which has flown its city centre nest and set up home exclusively at its original Burwash Manor location. The shop has been gifted a new layout and look with some bespoke features stylishly re-purposed from the St Mary’s Passage store by owners Michelle and Kate.

All of the well-loved labels will be under the same pretty roof and collections for spring and summer include Masai, Grizas, Cut Loose, Two Danes, One Season, GR Nature, Nice Things, Ilse Jacobsen and MAC jeans. Cuckoo is bringing back its popular ‘pre-loved’ rail and focus for spring will be on sustainable, stylish and practical daywear. As well as fashion, Cuckoo’s gifts include a tempting selection, from beautiful jewellery, luxury candles, quirky, printed luxury scarves to naturally derived body products.

Burwash Manor is only a hop, skip and a jump from Cambridge city centre – a short and pleasant bike ride – and offers a selection of independent boutiques and shops and free parking – pick up some deli delights from Burwash Larder and enjoy a coffee and snack at the lovely Flock Café.

Cuckoo is at Burwash Manor, Barton Road, Barton, Cambridge. See

Lipstick and Locks

Abi Cutter after receiving the keys to her new salon, in Bury St Edmunds (44527793)
Abi Cutter after receiving the keys to her new salon, in Bury St Edmunds (44527793)

Here’s a reason to be cheerful. Lipstick and Locks, a hair, make-up and beauty boutique that serves cocktails, is opening a second shop on Abbeygate Street in Bury St Edmunds – the first boutique opened in Sudbury in 2019. The mix of hair,beauty and cocktails is a winner and owner Abi Cutter has been busy transforming the interior of the new shop ready to open when rules allow later this month.

“The cocktail bar gives it something a bit different to your average hair and beauty salon, it helps to bring people in and it’s a social hub,” said Abi. “It is in a prime position as people tend to wander down Abbeygate Street. We hope once everything is open again, people will come in, have their hair and make-up done, enjoy a cocktail and then go out for a meal or to the bars in the town.”

Lipstick and Locks is at 20 Abbeygate Street, Bury St Edmunds. See

Creative Flair

Anna Kreeger, founder of the local label M.Hulot, has been artfully adding to her brand over the last few months. Despite plans for opening a shop being scuppered during the early days of lockdown, Anna has launched a range of new small-batch and made-to-order linen designs for spring and summer in the shape of the soft-edged Lyn Dress and Maude Shorts: “Scaling back and deciding to bring production to in-house was a reaction to the lack of control bestowed upon us by lockdown and a need to reconnect to creativity, craft and doing what I love,” says Anna. “With the M.Hulot shop plans put aside due to the pandemic, I was missing a new direction and something to focus my creative energy. This getting back to basics, cutting, feeling and manipulating the cloth myself has brought me new-found pleasures.”

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Moss and Rose

Vintage store Moss and Rose sells sustainable, high-quality and handpicked vintage clothes and, when not locked down, can be found popping up at numerous events selling from a rather charming vintage caravan, called Cassie. Owners Hilde Moseby Sills and Miranda de Graaf-Rose – both from scientific backgrounds – share a love of vintage fashion and are dedicated to showing that pre-loved clothes can provide a stylish wardrobe day-and-night. Re-use, recycle and sustainability are at the heart of what they do – check out their Facebook with handy demos on how to save a silk shirt.

“As the fast fashion industry is one of the biggest sources of pollution (and landfill) on the planet, we believe slow fashion – and with it the exciting world of vintage clothing – is more important than ever to help fight climate change,” says Hilde.

The stylish duo also offer personal shopping which invites friends or family to browse the entire collection at their own pace.

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